From who you sell to, to real conversations on Instagram.
Six steps, most of them automatic. Here is what happens and what you see in your dashboard at each one.
Tell us about your business
When you sign up, you tell us the nature of your business, what makes you different, what you sell, who you sell to and where. Everything else builds on this, so every message stays relevant to you.
Next: choose your keywords →
Choose your keywords
From who you sell to, Operon suggests the words those accounts use to describe themselves on Instagram. Add the ones you like with one click, set your locations, and decide who counts as a good lead: followers, posts and words in their bio.
Next: discovery and qualification →
We discover and qualify leads
Operon searches Instagram for each keyword in each location, removes duplicates, collects each profile’s details and keeps only the accounts that match your rules. It searches only as much as your plan needs. Your Overview shows the whole funnel.
- Lead discovery is included in every plan
- New searches start automatically when you add keywords
Your messages, written your way
Write your 1st, 2nd and 3rd messages and a warm closure yourself or with the writing assistant (Chat), or let AI write each message for each prospect (AI Automated). Every message is checked before it goes out: personal, short, no jargon, no claims you haven’t given us, and ending with a natural question.
Your 1st message is split-tested for each keyword and location. The version that gets more replies is used more, and the weaker one is replaced.
Next: paced outreach →
Outreach at a steady, respectful pace
Messages go out from your own Instagram account between 9 am and 6 pm in your time zone. New contacts are spread across your 28 days, follow-ups wait at least 24 hours and stop as soon as someone replies, and anyone who says no gets a short, courteous closing note and nothing more.
The Leads Dashboard shows where every account is.
Next: replies →
Replies are sorted and handed to you
Replies are checked every morning and sorted into interested, not interested and automated. Interested replies go to Human Handoff, where you continue the conversation yourself. You see every message and every reply in the Response Inbox.
See the plans →
Ready to start your first conversations?
Plans from ₹500 for 28 days. Lead discovery included.